Here’s what social media advertisers need to understand:

I wrote and created a video series that focuses on helping brands and advertisers make popular, successful social media content.
To be successful, you need to be relatable, tell a story, and have a strong entertainment value proposition.

Online viewers create their own feeds and content ecosystems.
People personally identify with their feeds. They expect their content to maintain a certain personality, tone, and level of entertainment.
If advertiser content fits in nicely with that feed, the audience engages with the message, and allows the brand into their world.
If the content’s tone does not fit, the audience will reject it, viewing the brand’s message as invasive or unwelcome.

Check out the branded content I’ve made

I wrote, produced, and directed the ad campaign for Pilot Flying J’s Hauliday giveaway. We made over a dozen videos, centering around the mascot we created, Trucker Santa. Our Hauliday ad campaign amassed about 1,033,000 views in December 2023.

I worked on this TikTok campaign for Intel, where I recruited musicians to make music clips featuring Intel’s famous jingle. My personal video for this campaign currently sits at
5.1 million views. Next to it, I’ve included another video from the same campaign,
which sits at 2.3 million views.

I created a video series about how brands can improve their social media performance by adopting some of the rules that creators follow.

I believe that brands succeed in the digital space when they’re able to quickly capitalize on trends, and participate organically in the
greater online creator community.

I have worked on countless digital marketing campaigns for brands. At first, my focus was on the branded content I could personally make as an influencer. As time went on, and as my experience grew, my focus shifted more and more toward writing and producing content for entire brand campaigns as a whole. Here you can learn about some of the online content I’ve made in the branded social media campaign sphere. The videos I’ve created for brands have amassed millions and millions of views over the years, I’m very proud of my campaigns’ successes. I hope you enjoy viewing my work as much as I enjoyed creating it!

Campaigns I’ve written, produced, and created for:

I Created Viral Content for Intel

My Intel ad campaign video has 5.1 million views!

Pilot Flying J: One Holiday Campaign, Over 1 Million Views

I wrote, produced, and directed a Holiday brand campaign series for Pilot Flying J. The videos amassed 1,033,000 views in December 2023.

Pilot Flying J Campaign: Left Arm Tan

I created content for another Pilot Flying J ad campaign during the summer of 2023: Left Arm Tan. The videos we made for that campaign have amassed over 1,223,000 views!

I made an original song for the KFC Mac N' Cheese Bowl campaign

I created a trend for Owala where we "dress up your Owala" bottles

I talk about Fast-vertising: Capitalizing on Trends

I made a video series about making better branded content

Another Video from My Intel Campagin

Another Video from My KFC Campaign

Another Video from My Owala Campaign

I helped create a series of viral videos for Kanoodle, a puzzle game

Pilot Flying J Hauliday Giveaways

I wrote, directed, and produced a series of over a dozen videos for
Pilot Flying J in December 2023.

I bring a rare advantage to my social media campaigns:
I know a huge number of very popular influencers

My presence on a social media campaign doesn’t just bring 10 years of knowledge, experience, and abilities to the table. It also brings 10 years worth of influencer networking and community-building. I have deep & consistent connections with a huge number of influencers and content creators across all kinds of social media genres. My closest circle of friends in the creator sphere has a collective reach of about 40 million subscribers & followers. When I work on projects, those projects don’t just benefit from my presence as a content creator. Campaigns also benefit from their newfound connection to all the creators & influencers I can contact or involve.

Here’s what social media advertisers need to understand:

Check out the branded content I’ve made

Campaigns I’ve written, produced, and created for:

I bring a rare advantage to my social media campaigns:I know a huge number of very popular influencers

I bring a rare advantage to my social media campaigns:
I know a huge number of very popular influencers